CUPRA Impulse Event REMASTERED Rotterdam 2023 was an absolute thrill for our studio! We took charge of crafting the concept design and motion design content production for three dynamic plenary session rooms. Picture this: each room was decked out with cutting-edge 360 projections, transforming them into immersive spaces where our creative vision came to life during the presentation sessions. It was an experience like no other!
Team: Jerzy Sulikowski - content production, 3D design and Gerard Musquera - 2D, 3D motion design.
Client: BART Agency
Below are the photographs of the first room with our bespoke 3d animated loop background.
Below is the scenography of the second room that became the digital CUPRA garage experience.
And the final room had two timelines showing the past CUPRA brand achievements and plans for the future.
From the CUPRA + Remastered experience, all guests were taken by CUPRA cars to the Rotterdam Cupra Garage where the evening part took place. The main element of the show was the unfolding of the concept car CUPRA Rebel.